Pet Shop Boys Selected for NME's Godlike Genius Award

by Music-News.com Newsdesk

On Thursday (February 2), NME announced Pet Shop Boys, the most successful duo in UK music history, as the recipients of the NME Godlike Genius Award. The duo is confirmed to attend the ceremony to collect the award before bringing the evening to a close with a spectacular performance showcasing their greatest hits. The VO5 NME Awards 2017 take place on February 15  at London’s O2 Academy Brixton.

Pet Shop Boys, who released their 16th top ten album, Super, in 2016, have amassed over 50 million record sales worldwide. They have achieved 42 Top 30 singles in the UK including 22 Top 10 hits and four number ones. They have released thirteen studio albums, all of which have hit the UK Top 10 as well as album charts around the world. Though their legacy and influence remains unparalleled, Pet Shop Boys (Neil Tennant and Chris Lowe) continue to push the boundaries of their music and art to widespread critical and commercial acclaim.

Key accolades to date include three Ivor Novello Awards, as well as winning Song of the Decade 1985 - 1994 for West End Girls, as voted by six million BBC Radio 2 listeners in commemoration of the 50th anniversary of the Ivor Novello Awards. Pet Shop Boys also hold the position of #1 dance group and male artists in the history of the Billboard dance charts.

Speaking of their win, Pet Shop Boys say: "We’re really happy to win NME’s Godlike Genius award and we’re looking forward to playing at the awards show this year.”

Their most recent album, 2016’s Super, entered the UK album charts at number three. Following its release the duo played a rapturous four-night sold-out residency at London’s Royal Opera House. Pet Shop Boys are set to take their awe-inspiring show - produced in collaboration with award-winning designer Es Devlin - on tour across the UK from February.

On presenting Pet Shop Boys with the Godlike Genius Award, NME editor-in-chief Mike Williams says: "For three decades, Neil Tennant and Chris Lowe have been pushing the boundaries of pop music, releasing a series of consistently excellent singles and albums and working to blur the boundaries between art, music and social commentary. Their influence on pop culture is undeniable and the list of artists they’ve worked with is a mini rock ’n’ roll hall of fame. Pet Shop Boys’ stage performances and festival shows are never anything short of spectacular, and we’re honoured that our latest Godlike Geniuses will grace the Brixton stage for an extra-special set of hits to close the VO5 NME Awards 2017.”

The prestigious NME Godlike Genius Award, now in its 23rd year, is a trophy reserved for only the greatest musical talent on the planet, celebrating those artists who have been trailblazers. Previous recipients of the accolade include Paul Weller, The Cure, Dave Grohl, Noel Gallagher, Johnny Marr, Blondie and, last year’s winners, Coldplay.

Pet Shop Boys join Bastille, Dua Lipa and Outstanding Contribution to Music Award winner Wiley on the line-up for the legendary ceremony at London’s O2 Academy Brixton, with Huw Stephens confirmed to host the proceedings.

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